Don’t you just hate how much big brands suck up all the page one results on Google? Seriously — like ALL of them. These guys are hard to outrank, if not impossible. If you want to get your brand front of people quickly but don’t want to rely solely on …
Read More »18 Tips for Planning a Flawless New Product Launch
f your product team is working on the next big thing, there ought to be an equally awesome launch plan in the works to accompany it. While some companies are guilty of drafting a press release, crossing their fingers, and hoping that the users will come, there’s actually much more to …
Read More »Launch like Steve Jobs: 7 Ways to Build Buzz for Your Next Product Launch
Apple product launches have become the stuff of legend. The iPad sold 300,000+ WiFi-only units on launch day. Within three days, the iPhone 4 sold 1.7 million units. The iPhone 3G sold over a million units on its launch weekend. Clearly, Steve Jobs knows how to launch a product for …
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